BMK-24 Targeting Life Events
About this guide
People who are interested in learning guitar are highly likely to receive one as a gift on a birthday, Christmas or any other relevant celebration. It happens incredibly often - so often that trying to target these people with smart marketing is a great strategy. We talked about how you can try to target people who are buying a guitar as a gift in the guide BMK-11, but this guide will go much further.
This guide will show you how you can target people who are likely to buy a guitar lesson voucher for a friend or family member. By the end of the guide you will be able to accurately target the right people and persuade them to buy a guitar lesson voucher from you.
Only Live and Teach Guitar Members have access to this resource and all other resources on the site.
If you're a member, please login to access this resource
If you're not a member yet, find out how our professional materials, resources and support can help you succeed as a guitar teacher here.